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Automotive SaaS needs a NEW LOGO
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This customer received 237 logo designs from 108 designers. They chose this logo design from Vishak vasu as the winning design.
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US$150
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237 designs
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108 designers
Logo Design Brief
We want to update our old logo with something fresh and modern for our automotive subscription prepaid maintenance program (called UltraCare). This is a B2B logo and we prefer colors in blue and black. Something clean with a logo symbol next to the words "UltraCare". Ideally, it's a linear logo rather than tall/stacked.
The idea behind the product is that it provides our clients (auto dealers) with recurring service customers to their dealerships by giving them the ability to sell their own customers automatically renewing prepaid maintenance packages (oil changes, tire rotations, etc.) for the vehicles they own.
So the theme should be somehow automotive service related with some aspect of "recurrence" or subscriptions.
I'm attaching the current logo (the one with the car silhouette) as well as a new concept we came up with on our own... but we don't like it enough. We want a completely fresh take on it.
Industry/Entity Type
Automotive
Logo Text
UltraCare
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
