Logo for Hispanic supermarket in Massachusetts

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This customer received 42 logo designs from 26 designers. They chose this logo design from creativepix as the winning design.
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Logo Design Brief
Hello,
we need a logo for a Hispanic food supermarket, oriented mainly to the Central American crowd and Caribbean.
The market will operate in Massachusetts USA.
We promise to bring freshness and affordable ethnic grocery hard to find in the USA, cultural to the Central American market
Fresh Produce will be our strongest items to sell
We want our market to know that we understand their need and want to offer them what can’t be found locally
Don’t want to use the typical shopping cart or the grocery bag in the logo design
Want the market to identify us a trustful store to find the needs they miss from their countries
Want them to identify us as a if we are United almost family to them.
Note: please ignore the photo of the coconut with the tropical authority logo.
Updates
Went on vacation/holiday
Target Market(s)
Central American and Caribbean
Industry/Entity Type
Foods grocery
Logo Text
Union food market
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Images or abstract graphics of food
Should not have
- Supermarket basket or grocery bag