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Children Swim School Charactors
DARREN LANGE SWIMMING ACADEMY needed a illustration design and received 28 Bold, Playful, University illustration designs from 13 designers
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This is what DARREN LANGE SWIMMING ACADEMY was looking for in their illustration design
My business name is Darren Lange Swimming Academy. Our brand is as a high quality, professional swim school dedicated to teaching water safety to children from 4 months to 12 years of age.
I am looking to devise a concept whereby my logo becomes more recognizable as a swim school. I would like to develop characters to identify us as a children based business while maintaining the `academy' brand. The idea is to be able to use these characters around my logo and throughout out advertising.
I would like to develop 2 characters, a boy & girl approx 8 years of age. Both wearing a university graduation hat (square academic hat), swimming togs and rashie (sunshirt), all coloured red & yellow (colours of life saving flags at the beach).
Once we have the actual look of the characters correct I would arrange to have a series of different posses created.
The illustrations should convey fun, swimming and water safety.
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