Logo for The Quark Institute | An online school for senior high school science students.

This is what Quark Institute | Extreme Learning was looking for in their logo design

We need a logo design for a new website that provides online tutoring for students studying senior high school (pre-university) sciences: physics, chemistry and biology. The product provides step by step learning pathways that include access to interactive media content. Diagnostic testing provides feedback to students along the way on progress and will develop new pathways based on achievement.

The design should communicate a solid educational brand but be a little quirky/off the wall like the name suggests. The design should engage a market who will most likely hear about us through social media or word of mouth. We are an online school but do not want to come across as conservative, stuffy or old-fashioned. The logo has to be playful, contemporary and intelligent. We are offering an established and well-understood concept (school) in a new fresh, fun and innovative way (multimedia learning) and our logo should communicate this. We want to appeal to teenagers who are looki… Read more