New Logo For Ask Charles Web App

This is what Ask Charles was looking for in their logo design

Business Context:
Ask Charles is an AI-based collectibles advisor — calm, guiding, dignified, and human. Users come here to understand what their personal or inherited items mean: emotionally, historically, and in terms of value. The product is digital-first, with a clean and calm UI.

Brand Personality:
Calm
Trustworthy
Reassuring
Thoughtful
Intelligent without arrogance
Human-centered (not “techy”)

What We Need:
A final production-ready logo + mark that will be used:
In the site header
In navigation
As an icon/favorite icon (favicon)
In social/social preview images
On print or PDF reports

Deliverables Required:
? Primary logo (horizontal and centered versions)
? Icon/mark version (square/circle)
? Color version + single-color version
? SVG, PNG, and transparent background files
? Light and dark background versions
? Simple usage notes (font, spacing guidance)

Style Directio… Read more