San Francisco Remodel - construction company

This is what SFR was looking for in their logo design

San Francisco Remodel (SFR) Logo Design Brief

We are looking for a bold, recognizable logo that positions San Francisco Remodel (SFR) as an industry leader in construction and remodeling. The design should convey strength, trust, and craftsmanship, aligning us with the visual impact of major brands like the NBA, U.S. Navy, and Patagonia, while maintaining a unique identity that resonates with San Francisco.

Design Directions (Four Concepts)

1. NBA-Inspired Construction League Logo
• A silhouette of a construction worker replacing the basketball player in the NBA logo.
• The figure could be holding a hammer, blueprint, or another tool symbolic of craftsmanship.
• Red, white, and blue color scheme for a strong, authoritative look.
• The tagline: “In a League of Our Own” could be incorporated for exclusivity.

2. U.S. Navy-Inspired Emblem
• A military-style badge featuring SFR with bold typography.
• Elements like stars, st… Read more