New Logo for Wine Event

This is what Sweet Rutherglen was looking for in their logo design

Winemakers of Rutherglen, in Victoria Australia are a cohesive group of wineries that market themselves, to the domestic and international market.
We need a new logo for our 'Sweet Rutherglen' wine event in May 2012 this year.
The event is based around all the sweet wines that Rutherglen makes for 9 days.
People will visit the region and travel to each winey to taste the sweet wines and visit restaurants and enjoy a "Sweet Menu".

We would like a logo which incorporates the words " Sweet Rutherglen" without looking too male or female orientated.
The logo will need to be applicable to vertical and horizontal formats.
The final design should communiate a stylish, fresh modern approach.
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