Booderoo Partners Farm Logo Design Project

This is what Booderoo Partners (or it could just have "Booderoo" if that is easier?) was looking for in their logo design

We would like a logo developed for our farming business which is located in South Australia. Our enterprises are cropping (wheat, barley, oaten hay, canola, lupins) - and sheep mainly for meat.
We would like to promote our business as professional, progressive, reliable and honest, and employee friendly.

We are looking for a fairly simple word based logo.
We are happy to have some little symbol of some sort, but would prefer to avoid a wheat head.

We want it to have an "earthy, rural" look - but to still look professional.

At this stage we are thinking browny/maroon colour, and a sandy colour (with maybe an inbetween brown and sandy colour if a third colour is needed) - However we are pretty open to colour combinations - nothing decided yet.

The logo will be embroidered on dark navy blue work shirts, and used on business cards, and letterheads.

1-9-11: I am attaching an idea that a friend has given (who is not a designer). Wo… Read more