Interesting typography sought for edgy and upmarket logo for digital company called "Foundry"
Foundry needed a logo design and received 65 Upmarket, Modern, Conservative logo designs from 13 designers
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This is what Foundry was looking for in their logo design
We need a logo/identity design for a new company based in Sydney called Foundry.
Foundry is focused on investing in, co-founding and building digital businesses.
The 'audience' for our brand is diverse. We must appeal to conservative investors and corporates as well as digital entrepreneurs and young people in the digital industry who we will want to work for us.
So we need to look credible but not dull.
Innovative and edgy but not flakey.
Our name was chosen as what we are going to do is "found" and "co-found" new digital businesses and work with "founders" of digital businesses, so I'd be interested in seeing how it works with an emphasis on the 'found' part of the name.
Our personality attributes: intelligence, innovation, trust and excellence.
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