Venture Program, Incubator and Accelerator & Distribution (Asset Management)

This is what Venture Partner in Asset Management was looking for in their logo design

We are based in London and in the process of setting up a new Venture Partner and Incubation business for the Asset Management industry.

The Business:
In a nutshell we co-design, co-create and collaborate with talented portfolio managers to establish new asset management businesses or indeed enable some to scale faster. We also are going to offer global distribution (sales) down the road.

The Challenge:
We want to stand out from the Financial Market crowed without being too aggressive. Firms in our industry range from Goldman Sachs to Blackstone and from Bain Capital to Gobi Ventures, ie global financial services firms.

The Situation:
We like fresh colours a la green and yellow but have currently opted for simple dark red for our logo; pale blues could work too but we probably would not want to walk in the 'dark blue' shoes of so many financial services firms. We have the following colour codes available: HEX #87C80A, HEX #FFDB10, HEX #F41F71/#5… Read more