logo for Carey Cleaning Solutions
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This customer received 77 logo designs from 38 designers. They chose this logo design from damakyjr as the winning design.
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Logo Design Brief
We need a logo design for our 47 year old service company. Over the years we have diversified greatly from the original industrial power wash company. Services now include:
roof and exterior soft wash for both residential and commercial buildings
mobile power wash - buildings, disaster recovery, truck fleets, etc.
express detailing for exhibit shows(farm shows, RV shows, etc)
semi truck reconditioning(paint, body, & detailing)
The target market is very different for each business segment so we would like a logo for the company that can become the focal point of our brand identity. The Carey name will be the foundation we build from.
In additiona to traditional uses the Logo will be used on vehicle wraps and large pieces of equipment
Updates
Thank you all for the submissions so far. We really like the creativity in the icons and how they help tell the story of who we are. It makes us realize that we definitely want to incorporate a design into our project rather than just using the words.
Added Friday, May 13, 2011
Project Deadline Extended
Reason: We are working on some final tweaks with a few designs and will not be able to finish over the weekend. Thank you for all of the submissions.
Added Friday, May 20, 2011
Thank you all for submitting and for the revisions. We will be choosing the winner this afternoon.
Added Tuesday, May 24, 2011
Target Market(s)
Residential, commercial, & industrial
Industry/Entity Type
Residential
Logo Text
CAREY Cleaning Solutions
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo will need to be able to easily accomodate different tag lines or sub titles as we utilize it for each service area/business segment
Primary Colors: Blue & White - crisp, clear, bright
Possible Accent colors - green or yellow if needed
Nice to have
- design elements that will translate well as we develope backgrounds and themes for website, letterhead, vehicle wraps, and other marketing materials
Should not have
- no cutsey characters