• A$130

• 8 designs

• 3 designers

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Signage Design Brief

We need a signage design for a company based on the edge of Sydney called 'Willo Polo'. We sell and manage all things polo. We agist horses, breed, train sell polo ponies, provide polo lessons and manage polo ponies for clients. We also sell polo equipment.
We are trying to attract more people to have a go at learning to play polo as we want to build this side of the business. The business owner and polo coach is a previous World Cup captain and professional polo player. Our logo colours are black and white and the logo can be reversed to be white on black. The sign will be placed on the roadside on a direct route into the Sydney CBD. The final design should encompass social, fun, exercise, outdoor themes.

Target Market(s)

Highway traffic including;
Current horse riders or horse lovers (including children aged 12 - 18). It is not essential to have ridden before to partake in our lessons
A and AB socio-economic groups. Some live in the area and work in the CBD, some commute to CBD

Industry/Entity Type

Business

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Willo Polo Pty Ltd
• Learn to Play Polo (or similar)
• www.willopolo.com.au
• 0459 783 741
• Dimensions of sign - 1.5m (w) x 1m (h) Learn to play polo Willo Polo Pty Ltd www.willopolo.com.au p - 02 4578 3741 m - 0459 783 741

Nice to have

• Themes of social, exercise, excitement, adrenalin.
• Is a sport that offers more. There is scope for family/friends to enjoy beautiful surrounds at the same time as lesson.

Should not have

• Crassness, image that polo lessons are only accessible to elite/ rich.

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Files

Download all files - 4.7 MB