A full page advertisement for a monthly mining magazine

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This customer received 32 advertisement designs from 8 designers. They chose this advertisement design from Theziners as the winning design.

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Advertisement Design Brief

Task Description
Bi-Seal Australia is an innovative Australian based manufacturer of Knife Gate and Slurry Valves. The advertisement is designed to launch a new Bi-Seal product – a Titanium Knife Gate Valve. The advertisement is for a full page of a monthly mining magazine.


The MAIN selling points of this valves are:
• It’s currently Australia's only manufactured and designed Titanium Knife Gate Valve.
• Titanium will withstand most corrosive slurries.
• The new valve has the same robust design as the existing range of Bi-Seal’s valves.
.

Bi-Seal want the main picture as a diagrammatic pictorial of a valve with bullets labelled as (CL , Temp, pH, Abrasion) being repelled by new Titanium Armour. Please use the bullets in a playful way as we don't want to portray a violent or aggressive image.The background could be a blue sky or any that works well with the existing colour scheme of the website: There are the attached images to create the picture.

Please include the copy below in the advertisement. The add has 3 lines only of copy detailed below as well as a reference to the Bi-Seal website
THE TAG LINE:
Corrosion a problem? Checkout our latest armour

THE WRITE UP
Titanium has remarkable corrosion resistance allowing the Tytan to stay in severe service longer.

GENERAL NOTE ABOUT BI-SEAL KNIFE GATE VALVES
Bi-Seal continue to manufacture in Australia by choice. It’s the best way to listen to our customers and solve their challenges.

www.bi-seal.com.au

Things to take note of:
The valve photo must be included along with the logo
Do not want a product flyer, but an advertisement to catch the attention of the users

http://multimedia.aspermont.com/web_files/AMM_mediaKit.pdf
Please refer to page 2 of the media kit for dimensions of the full page
Full Page (FP)
Trim Size: 210mm(w) x 297mm(h)
Bleed: 220mm(w) x 307mm(h)
Safe Area: 198mm(w) x 285mm(h)

















Target Market(s)

Mining engineers; Mining maintenance managers. It's largely a male audience in the mining industry

Industry/Entity Type

Mining


Font styles to use
Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Picture of the valve; Bi-seal logo; reference to the website;

Files
Download all files - 5.1 MB
PNG
PNG
Bullet Thursday, 12 February 2015 05:28:00
Monday, February 16, 2015