• US$300

• 13 designs

• 4 designers

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Web Design Brief

Need a web design for a website that provides senior corporate executives with leadership assessment and improvement guidance. The homepage has two purposes- 1) place for users to log in (primary purpose), and 2) marketing of the site.

The company is named Scout 360, and it provides 360 degree leadership assessments for senior executives. In a nutshell, that means a person's co-workers, employees, customers, and bosses fill out a survey on how well the person does his or her job; and we tell him how well he or she is doing and how to improve.

The attached logo (360_logo) should serve as the inspiration for colors, and the website must use the logo. The homepage will mostly be used for logging in, so it should be simple, clean, and professional looking. See attached sketch.pdf for what we have in mind. The sketch is provided merely to give insight. We're not married to it. All text can be latinized jibberish in the design.

There is one important size constraint to keep in mind. The attached file (content_dimensions.pdf) specifies a content area that must be (width x height) 850 x 600 px.

Note that sketch.pdf portrays images, but please note these are merely placeholders. We will use screenshots of our application on the homepage, so any images you use in content area should be examples or suggestions.

Target Market(s)

Senior business executives from large companies in the manufacturing and energy sectors. Typically males aged 25 and older, white collar, upper class, with advanced degrees in business, engineering, and natural sciences.

Industry/Entity Type

It Company

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• See content_dimensions.pdf, which specifies the dimensions of the content area (850x600 px) (w x h). The the gutter and sides can expand beyond that, but the content area must be that specific size.
  
  Note: The login panel must be within the content area.
  
  Must use the attached logo (360_logo.png).

Should not have

• No Flash and no animated gifs. No photos of people.

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Files

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