• A$160

• 137 designs

• 31 designers

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Logo Design Brief

We need a new logo for fashion blog 'The Urban Silhouette'. Our blog covers both fashion and beauty, including designer features, celebrity, fashion galleries, regular beauty columns and events. We are seeking a fresh logo that won't date. Our brand is much more grown-up than our current logo suggests (you can view the current logo at www.theurbansilhouette.com.) We pride ourselves on quality fashion prose. We would like to see the design move away from the colour pink to black and white. We are seeking a much more classic, clean design that won't date and will be in keeping with our new website design (currently under construction.) A design featuring typography only is our preference, although we are open to other possibilities. We like 'the urban silhouette' all in lowercase.

Target Market(s)

Women in their 20s and 30s

Industry/Entity Type

Fashion

Logo Text

the urban silhouette

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 'the urban silhouette' - all words in lowercase

Nice to have

• Modern, clean typography

Should not have

• Please don't just replicate our old design.
• Multiple different fonts - this doesn't look great.
• NO PINK.