• US$320

• 108 designs

• 42 designers

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Logo Design Brief

Our company is in the business of manufacturing electronic dog products. The object of our company is to build quality products for "men's best friends" that will make lives easier for both dogs and their owners. We have a product line called "CanineStar", and we are in the process of revamping our product designs to appeal to customers in the Western market (we are based in China). Our products include barking collars, remote control trainers and automatic pet feeders.

We need a logo design which we can use to build up our brand name overseas (i.e. "CanineStar"). So the basic requirement is that the logo needs to look and feel "Western". We spent alot of time and money to make sure that our products is safe for pet owners to use, and we want to gradually build up a brand that customers can trust.

There is one design that we are partial to:

- vector designs that incorporates the outline of a dog and a star into the word logo

But we are open to other designs as well.

Please let me know if you have any questions.

cheers,
Martin

*****Update on 8 January*****

Hi all,

Thank you to all of the designers who have submitted a design.

There is no clear favourites right now, but some designs have caught our eyes. We'd like to offer a tip for future submissions:

- I don't want designs that look "cartoon-ish" or playful. We need the logo to convey a sense of trust. We want our customers to look at the brand design and immediately feel like they can trust our products.

Please continue to submit your designs.

Good luck, and thank you!

Kind regards,
Martin

*****Update on 12 January*****

Thank you all for your submissions. We have received some high quality designs - we will begin the selection process tomorrow.

We will try to give feedback where we can, but please understand the restraints we have on our time (we are entering a very busy period right now prior to product launch) and I would like to apologize in advance if we didn't provide any feedback on your design.

Kind regards,
Martin

Industry/Entity Type

Electronic