Home Page for Lead411
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This customer received 65 web designs from 11 designers. They chose this web design from pb as the winning design.
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Web Design Brief
We need to design a new home page for Lead411.com, a provider of B2B data for sales and marketing professionals.
The home page should follow the lead of our newly re-designed header and logo (still being tweaked) and use our new color scheme. Please refer to attached file. Please use this file as as the basis of the design for the rest or the home page. No part of the header or logo needs to be altered in this project.
All submissions should be clear, fresh, clean and simple in style. We like the look and feel of freshbooks.com, expensecloud.com and surveymonkey.com. Please use them as references.
The main functions of the home page will be to tell the user about 1) the benefits and uses of Lead411 and 2) to get them to sign up.
Based upon the successful redesign of our homepage, we will also be redesigning our subscription page and our about us page in the coming weeks.
Target Market(s)
Sales and marketing professionals. Mostly 25 - 45 year old males.
Industry/Entity Type
Marketing
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Items needed:
1A) There should be three main points highlighted 1) Fresh Data 2) Sales Intelligence 3) Increased Bottomline. There will be further text under these headers tbd. For style/feel reference the same device used by surverymonkey uses on its homepage.
1B) When you rollover these three items they should highlight and be clickable. The click will lead you to a header and paragraph about each that is further down the homepage (text tbd).
2) We also need a free trial and a sign up button. This button should move with you as you scroll up and down the homepage. Reference www.freshbooks.com.
3) We need a “Featured In” section. Also reference freshbooks.com. You can pull the content from lead411.com’s current home page.
4) We also need a social media buttons section (facebook, twitter, google+ and linkedIn)