• US$320

• 120 designs

• 65 designers

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Logo Design Brief

We need a logo design for Landscaping and Garden Center named Blooms & Brick. Located in Rochester NY, the company provides high end landscape design and "hardscape" construction services as well as having a retail and whole sale brick and mortar garden center facility.

Target Market(s)

Profile 1- The Gen-X & Baby Boomer Homeowner (The Do-It-For-Me Customer)

Principally, people who are 40-65 years old, they like the outdoors and gardening, mainly live in suburban homes and want to enjoy and entertain in their outdoor living spaces, but this group has many other activities like professional obligations, children and other leisure activities. They value there time as money and are not opposed to having professional installations and services provided at a cost.
• Income: $150K-$300K
• Gender: Male and Female
• Location: Monroe, Ontario and Wayne Counties
• Family size: 3 and larger
• Occupation: Doctors, Lawyers, Accountants and Corporate Executives, Retired
• Education: Bachelors and Higher
• Values/Beliefs: Experiencing the world, work/Life Balance, highly individual and makes time to spend with family and children, desire to create new rules and remain youthful.


Profile 2- Millennial Shopper (The Do-It-Yourself Customer)

Principally, people who are 22-35 years old, they also like the outdoors and gardening, mainly live in urban and suburban rental properties and want to explore growing their own food products. They have limited space and are looking for container and small ornamental gardening as a hobby. They tend to desire a sustainable living regiment and have a deeper desire towards an organic gardening process.
• Income: $80K-$200K
• Gender: Male and Female
• Location: Monroe, Ontario and Wayne Counties
• Family size: Single Income with No Children and Possible Significant Other
• Occupation: IT and Technology Managers, Jr level professionals
• Education: Bachelors and Higher
• Values/Beliefs: Aware of world issues, Empowered by Technology, motivated to achieve maturity, desire to be taken seriously

Industry/Entity Type

Construction

Logo Text

Blooms & Brick / Landscape and Garden

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Logo styles of interest