• £180

• 46 designs

• 4 designers

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Graphic Design Brief

We make rose petal jelly from old fashioned english roses. The jelly is sweet eaten with scones and clotted cream or as a filling in a victoria sandwich, as a topping on ice cream or thick set yogurt.
The image of the product is luxurious and decadent and very english.
We need a design for a label which has a picture of an old fashioned rose (rosa mundi or a compte de chambard) The rose must stand out clearly so the jelly is not confused with other fruit jams. The overall colour of the label should be pink and soft, with white or dark pink writing. The label needs to be fridge proof.

We also need a security strip to fit on the lid of the jar.

We need the following information on the label.
Name of our company-"Flower Power"
Name of Product-"Rose Petal Jelly"
Sales pitch-"With whole petals-a taste of summer, delicious on scones, as a filling in sponge cake, as a topping on ice cream or yogurt."
INGREDIENTS: Sugar, water, rose petals, lemon juice, natural jelling agent (agar-agar)
STORAGE: Store in a cool dry place, once opened keep refrigerated and consume within 4 weeks.
BEST BEFORE: See base

200g
Produced by:
FLOWER POWER
The Hollies
Elton Lane
Newnham
Gloucestershire
GL14 1JJ
The label must have room for a bar code. The size of label approx 8-10cm long 5cm wide.

Target Market(s)

older well off people who visit garden centres

Industry/Entity Type

Security

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• All writen info above and picture of old fashioned rose prferably rose a mundi. Luxury feel, very english, to appeal to older market
  Pink colour sheme

Should not have

• dark or manly colours