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sweetcoupons.com
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This customer received 229 logo designs from 58 designers. They chose this logo design from CNoonan as the winning design.
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US$160
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229 designs
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58 designers
Logo Design Brief
sweetcoupons.com is an exciting new internet company that will allow users to save over 90% on hundreds of everyday grocery items through a combination of coupons and special sales. Users are primarily mothers who do grocery shopping on a budget. Logo should be feminine and sweet, but still have a clean corporate flavor. Primary name would be large: "Sweet Coupons". The meaning of the name is - coupons are used to get discounts, and when you do, you think that it is pretty "sweet" you saved money, or pretty cool. Nice to have the ability to add the ".com" if required, but not absolute. Smaller slogan to be, "save over 90% on everyday items". Logo design to be flexible enough that ".com", or "save over..." can be added or taken away and still look good. Would like to have a meaningful symbol like those in some of the attached file. Blue and Pink are our initial thoughts on colors, but we would be open to other colors as well - or even a single color Preference - be compatible with adobe illustrator, not other formats acceptable.
Updates
Changed some of the description brief to: "Logo should be feminine and sweet, but still have a clean corporate flavor". It was: "Logo should be feminine, fun, lighthearted, sweet - something that would bring a smile to one's face and warmth to the heart." After seeing some of the designs, I think this might be more of what would be more appropriate. Feel free to change and resubmit. Thanks for your consideration again.
Added Wednesday, March 23, 2011
Project Deadline Extended
Reason: Would like to view some more submissions and work a little more with some existing designs.
Added Thursday, March 31, 2011
Project Deadline Extended
Reason: Still looking for that one great elegant and simple design. Ideal would be the name and a symbol. Symbol would capture using coupons to get great discounts. Symbol would be simple and not complex - like the ones included in the attachment. A few designs have come close, but still looking for that one that stands out...
Added Thursday, April 07, 2011
Project Deadline Extended
Reason: Waiting for some variations on a design.
Added Saturday, April 16, 2011
Project Deadline Extended
Reason: asked for a modification from one designer and need to open it up again so it can be submitted...
Added Thursday, July 21, 2011
Project Deadline Extended
Reason: Would like to see more submissions. Simple design with a unique icon desired. Icon should portray couponing. Logo should be easy to reproduce on web, t-shirts, pens, etc.
Added Tuesday, August 23, 2011
Project Deadline Extended
Added Tuesday, August 23, 2011
Project Deadline Extended
Reason: Opening it up for more designs. Would really like simple logo with emaningful symbol.
Added Sunday, August 28, 2011
Project Deadline Extended
Reason: Waiting for a few more designs. Still looking for that simple symbol with the words SweetCoupons. Thanks!
Added Tuesday, September 13, 2011
Project Deadline Extended
Reason: Would like to see more designs.
Added Monday, September 26, 2011
Project Deadline Extended
Reason: Just for some updates and more designs.
Added Sunday, October 02, 2011
Project Deadline Extended
Reason: open to more designs.
Added Saturday, October 29, 2011
Target Market(s)
Primary customer are moms with families (kids) on a budget that does the grocery shopping. Secondary is anyone that wants to save on grocery shopping.
Industry/Entity Type
Internet
Logo Text
sweet coupons
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- none
Nice to have
- none
Should not have
- none
