A Reader-Friendly White Paper/Brochure is Needed for a SF Tech Platform

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This customer received 46 brochure designs from 8 designers. They chose this brochure design from laxman2creative as the winning design.
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We need a white paper that is easy to skim through, reader-friendly, clean and simple that will highlight the main goal and features of our product. We are a technology platform whose primary goal is to help drive and improve engagement between institutional investors and companies.
Please visit our website www.meetyl.com for more information regarding what we do. You can also find two one-pager sheets attached titled Meetyl Investor Factsheet and Meetyl Company Factsheet as well as an informative sheet ("Why Meetyl Should Be...").Those documents should help you get a better feel for our business and the kind of theme we are looking to portray in our white paper. Also, please keep in mind, this is to be geared more towards the company side.
Attached you will also find a rough draft/mock up sketch of what we had in mind for this project. In it, you will find the text we would like used and the idea of the kind of layout we had pictured our end result to look like. You will also find the text needed attached separately as the mock up is just a scan.
However, designers know best so we are open and encouraging to graphics, layouts, pictures or details that you think would better execute our goal. You have creative freedom and those suggestions and ideas are very much appreciated. We do however want it to be clean and professional looking.
Updates
Hi Everyone!
Thanks for the interest!
I just wanted to clarify that we are looking for a brochure that is 8.5' X 11'
Thank you!
Added Wednesday, November 12, 2014
Target Market(s)
Corporate Side
Industry/Entity Type
Business
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Professional Feel