HLR design brief

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This customer received 41 logo designs from 13 designers. They chose this logo design from Pavel Lipcean as the winning design.
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“HLR” - Hospitality & Leisure Recruitment Pty Ltd is a new company, set up to recruit executive professionals in the hospitality and leisure industry throughout Australia. The HLR brand wants to portray the perception of an upmarket, elite recruitment company which attracts ‘only the best’ candidates – senior chefs, head of food and beverage, GMs of international hotels etc.
HLR is a new venture between two existing companies; People One Pty Ltd and MAARS (Media And Advertising Recruitment Specialist) Pty Ltd. People One and MAARS have trademarked brands, please visit our websites to view our brands:
www.peopleone.com.au
www.maars.com.au
As you can see, both companies are branded in the market in a circular fashion and wish our new firm to complement this theme – another ball if you like. Colours, fonts etc we will leave to you to come back to us with – thank you.
“HLR” (Hospitality & Leisure Recruitment Pty Ltd) is registered, we have offices in Bondi Junction, Sydney and the website (also registered) will be www.HLRecruitment.com.au
We look forward to your design ideas.
Target Market(s)
Upmarket and Elite customers.
Industry/Entity Type
Hospitality
Logo Text
HLR
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Look and feel
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