axleWEIGHr logo
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This customer received 9 logo designs from 3 designers. They chose this logo design from snowymasterdesigns as the winning design.
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Logo Design Brief
We require a logo specifically for a new product, our in motion axle scale - axleWEIGHr. It allows for trucks to be weighing as they drive over it axle by axle. Rinstrum (www.rinstrum.com) is a design and manufacturer of weighing components and scales. The axleWEIGHr is primarily for agriculture applications and we will do a dedicated simple web page at www.axleWEIGHr.com next. The logo must be consistent with the Rinstrum logo and use Orange PMS 158C, black and white only, similar fonts and style. We have registered axleweighr.com (misspelled) and name. ***Where the ending r is representative of the Rinstrum r in our current logo***. Tag line Attached are some experiment ones - our strong preference is to use the Rinstrum r logo at the end of the axleWEIGHr to tie back to Rinstrum. Refer to attachment axleWEIGHr-logo-draft.doc file.
Tag line options if it fits and works visually :
- none
- in motion axle scale by Rinstrum
- rinstrum
- rinstrum smart weighing
Alternative 1 to work on our orange banner that we expect to use on the new axleweighr web site which will most probably be the same banner we use on www.rinstrum.com
Target Market(s)
agriculture, trucking, mining
Industry/Entity Type
Product
Logo Text
axleWEIGHr
Font styles to use
Other font styles liked:
- same as current rinstrum logo
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo must be consistent with the Rinstrum logo and use Orange PMS 158C, black and white, similar fonts and style.
Nice to have
- Our strong preference is to use the Rinstrum r logo at the end of the axleWEIGHr to form the r
Should not have
- inconsistent with current Rinstrum style.