New Beach Volleyball Clothing Line needs a signature t-shirt to launch the company.

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This customer received 77 t-shirt designs from 25 designers. They chose this t-shirt design from D'Mono as the winning design.

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T-shirt Design Brief

We are a new beach volleyball clothing line based out of Toronto, Canada that caters to male and female athletes between the ages of 12-30.

With such a wide audience, we need a t-shirt design that will introduce the brand to the beach volleyball community, and make a statement without being too youthful or too mature.

It has to be both fun, smart and classy while maintaining the laid back vibe of the beach community.

The name of the company is called 'Jumbo Shrimp'. The website is www.jumboshrimpmarket.com (not yet launched)

The main logo is attached. A main font for the name has not selected, this is open to interpretation and is a large part of the final selection. The font should have no licensing restrictions or fees.

We would like to keep the colour scheme simple with no gradients for easier screen printing. There are currently 3 colours in the logo, and we are looking for a maximum of 5 colours in the design. There is no restriction on the number of locations.

The type of screen printing is open to the design. However we are not interested in a heat transfer which is why we are avoiding gradients. We have yet to work with discharge inks but would be willing to investigate that option with a good design.

Overall, we are looking for a design that keeps the vibe of the beach, whether that interpretation be vintage (salt washed look), nautical or surf; this is up to your design strengths.

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Updates

Hello everyone, 


Thank you for all your designs, they are very creative and wonderful. 

I apologize for the lack of response as we were away last week without access to internet, which didn't allow us to provide any feedback to the latest submissions. 

We will be picking a winner this week, as well as providing feedback for all the designs submitted. 

Thank you,
Jumbo Shrimp

Added Tuesday, January 29, 2013

Target Market(s)

Male and female beach volleyball athletes between the ages of 12 to 30 years of age.

Industry/Entity Type

Screen Printing


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • The design must have the main Shrimp logo, as well as the words "Jumbo Shrimp Market". The words "Beach volleyball clothing co." is optional but highly recommended (smaller somewhere is fine) as this is launching the brand and would help identify its purpose from the start.
Nice to have
  • The website somewhere small but readable. www.jumboshrimpmarket.com

Files
Payments
1st place
US$200
Participation payments x 1
US$20
Total
US$220

Project Deadline
22 Jan 2013 16:39:59 UTC
Language

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