Logo for Ballpark Benchmarking

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This customer received 53 logo designs from 25 designers. They chose this logo design from KabhTech Studio as the winning design.
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Logo Design Brief
I need a company logo. Ballpark Benchmarking is a web based platform designed for small businesses to benchmark themselves against their competitors.
I like the idea of a graph of some description being used in the logo. Please use any colour you feel is suitable. But please feel free to use your own ideas. Just remember the business is based around comparisons.
I do not want anything relating to baseball in the logo.
We are based on the coast in Perth Western Australia
Updates
Hi Everyone
Thank you for your contributions. Please re read the Brief as I have changed it.
Cheers
Roy
Added Tuesday, October 28, 2014
Target Market(s)
Small business owners, Trades, Journey Men, Retail
Industry/Entity Type
Business
Logo Text
Ballpark Benchmarking
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- Anything related to Base BAll