• US$260

• 79 designs

• 25 designers

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Logo Design Brief

The main focus is the ICON portion of the MOTIV design. I really want an ICON/GRAPHIC/M/Image that I can use to represent the company.

I am trying to create a brand logo and icon. An image and typeface that I can stand behind and fall in love with. We are an aftermarket parts company that makes turbo kits and supporting modifications to make fast cars that much faster. We pride ourselves on factory fitment and quality. Our goal is to double and triple the HP cars come with. Our target customers are young professionals and adults. The "boy racer" scene is not our image. I have attached 2 logos i found that looked nice.

I want our name MOTIV Motorsport to be a household name in our market. More specifically I want MOTIV to be representative of my brand. So I will probably be looking for a few logos that are cohesive - some that just say MOTIV, some that say MOTIV Motorsport, some that say Powered By MOTIV, some that are just an Icon or design, etc. I like all different types. Some abstract, some pictorial or character but will definitely need multiple cohesive logos of different styles. So whoever fits my style I would like to continue working together on a a few other projects.

We have a lot of design needs and are looking to make a working relationship with someone who can support our brand image as well as product design images and graphics for our website.

o Purpose – This business was formed because we see the need to create high performing, reliable, efficient and top quality parts that aid performance for the BMW platform. To make the best.
o Vision – The preeminent provider of superior parts for BMW performance. To be a house-hold name for BMW performance parts.
o Products/services and how these create value – Beyond your standard bolt on parts. Bringing solutions to the market that raise the bar for performance power levels. After-market parts with OEM quality
o Geographic Markets – Owners of BMWs worldwide, looking to enhance performance beyond factory limits
o Your Sales Strategy – Word-of-Mouth because customers are so happy with their parts as well as documented results.

I have uploaded what I created myself but while i like it I just don't love it.

Target Market(s)

Adults, professionals, consumers making educated purchases based on our results, R&D, extensive testing, and professional track tested and performance oriented style.

Industry/Entity Type

Business

Logo Text

MOTIV Motorsport

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Velocity (This is what I use now but not married to it...)

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• I would like something to do with like a boost gauge or rpm gauge, or gears, or something to do with automotive performance / turbos, This isn't necessary as I am not the most creative person but I spent time googling logos of companies like mine and found some things i thought were a good fit as described above. I would love to see new ideas as well though.

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Files

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