Logo Design Project for Chill Wrap
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This customer received 71 logo designs from 31 designers. They chose this logo design from novita007 as the winning design.
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Logo Design Brief
"Chill Wrap" is a non-refrigerated Bandage or Sleeve that provides temperature reduction for injured joints and limbs.
It provides over two hours of more than 10C reduction in the joint or muscle temperature and removes the need for icing. Chill Wrap can be used as a preventative and healing aid and unlike ice, can be worn during sport and other activity.
Chill Wrap can also be used in emergency applications for muscle and joint injuries and is widely used by Physiotherapists to aid rapid recovery of sports people.
Australia is one of the most sports-active countries and we are seeking a logo that will talk to the product, giving sports and medical people, a feeling for what the product does.
Our partner-company has a website in Taiwan, but the name and images are not suitable for the Australian Market. See neo-ice.com to understand the product better.
The logo will be used on packaging, marketing and web ecommerce site so will need to be identifiable across a wide range of sizes
No particular style or colour preferences in mind, but we are a healing product, so something in keeping with this product group is required.
Updates
Project Deadline Extended
Reason: Christmas break
Added Thursday, December 20, 2012
Just for clarity, the company/product name is Chill Wrap, the (optional) by-line is the Rapid Recovery from sports injuries
Added Thursday, December 20, 2012
With one exception, none of the designs have really touched on the fact that the product is a bandage (wrap or sleeve type) for use by sports people...
I would like to see something more about the sports or the health aspects of the products
Thanks
David
Added Monday, December 24, 2012
Target Market(s)
Sport people and sports medical professionals
Industry/Entity Type
Marketing
Logo Text
Chill Wrap (product name) Rapid Recovery for Sports Injuries (Tag Line - optional)
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.