• US$160

• 70 designs

• 9 designers

---

Logo Design Brief

We need a logo design for a new company based in Malaysia, called 'Matters of Men'.

We sell grooming products SOLELY for men (ranging from skincare to deodorant). We envision to be a 'one stop' shop for men to purchase all their grooming / skincare needs (i.e. male version of Sephora).

We are looking for a logo that screams masculinity, but at the same time, easily identifiable as a company selling grooming and skincare products for men. We are looking for a simple and minimalist logo, but with bold and masculine colors (maybe matt grey or dark blue).

The final design should communicate clearly that the logo 'Matters of Men' relates to grooming and skincare products for men.

Target Market(s)

Urban male with age ranging from early 20's to late 40's.

Industry/Entity Type

Shop

Logo Text

Matters of Men

---

Logo styles of interest

---

Font styles to use

Other font styles liked:

• Langdon, Franchise, Abel

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• A masculine feel.
• Easily related to skincare / grooming products.

Nice to have

• Matt grey or dark blue color.
• Grooming / skincare icons (i.e. outline of a razor as a 'T', etc).
• Fonts (i.e. Langdon, Franchise, or Abel from
• http://www.entrepreneur.com/article/238243)

Should not have

• girly related designs!

---

Files

Download all files - 0.3 MB