Conference program advertisement

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This customer received 55 advertisement designs from 18 designers. They chose this advertisement design from Plimsoll Line as the winning design.
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Advertisement Design Brief
Our business www.doctors accounts.com.au is a good sponsor of the conference program run by the Australian and New Zealand College of Anaesthetists (ANZCA) here in Western Australia.
We have been running the same ad for a while and so we could do with a fresh new presence.
We have a conference banner and other signage that we'll use at the trade show so we're not looking to rebrand. Just looking for a new ad.
Specification is full colour A4, high res PDF
(Because I'm using my phone to create this job, I cannot seem to upload the existing ad. I'll do do ASAP.)
Target Market(s)
Specialist doctors
Industry/Entity Type
Trade
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A4
Existing logo and colour scheme