• US$340

• 42 designs

• 8 designers

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Packaging Design Brief

We need a bottle label design for a new company called Dr. Krill. We sell krill oil in gel caps. Krill are shrimp-like crustaceans. We are looking for a professional concept that communicates the essence of ocean, health, life, purity...maybe a krill with medical authority.

There are a few labels out there. I attached 2. Dr. Mercola has some nice vector krill art, though the label is otherwise sparse. Spring Valley has the feel of a nice full line of professional products, though there's nothing particularly krilly about it. Could there be a happy marriage of the two?

What we do NOT want is a photograph of an ocean with words over it. That screams Japanese karaoke.

Auxiliary wording on label front:
Heart Health
Antarctic
100% Pure
Dietary Supplements
1000mg

I apologize to designers for my new-to-crowd-design vagueness above, but I will try to be very forthcoming with feedback.

Thank you all!

Target Market(s)

Krill oil buyers. The 40+ crowd who want their Omega 3s and know that krill oil has it in spades!

Industry/Entity Type

It Company

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• A singular image that can be lifted for website branding as well...

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Files