• A$200

• 94 designs

• 20 designers

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Logo Design Brief

WHAT I NEED
A logo design for my new company "Ya Ya Adventures" based in NSW, Australia and conducting tours across the world.

DEFINITION OF YA YA's
A group of three or more women sharing fun, laughter and travel. We are the sisterhood united in adventure ... soft adventure!

BACKGROUND
My tour company, "Ya Ya Adventures", is for like minded older, active, adventurous women (50+ age group) who yearn to discover the wilder, lesser known regions of our planet. We explore roads less travelled and hang out with locals in remote villages. Sometimes we camp in the wilderness, walk deep gorges, kayak calm rivers, cycle tour and sail the ocean. Other times we just chill and enjoy being pampered at a day spa, yoga retreat etc. Most of my clients are professional women or retirees.

MY REQUIREMENTS
I require a bright, colourful, fun (and even funky) design that identifies the purpose of the business and will appeal to women.

COLOURS
International Women's Colours are purple, green and white - if softer shades of these colours could be incorporated that would work well with the theme of my company. If these colours do not work graphically, I am open to suggestion.

Target Market(s)

Active women 50+ years of age

Industry/Entity Type

Business

Logo Text

Ya Ya Adventures

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• My logo must:
  1) include the company name in text ~ Ya Ya Adventures
  2) include a conceptual / symbolic graphic
  3) be colourful using softer shades of green, purple and white (if these colours work well graphically - otherwise I am open to suggestion)
  4) be fun and even funky, while still being professional
  5) indicate that my company is all about travel