new care clinic

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This customer received 80 logo designs from 27 designers. They chose this logo design from Pablo Von Crust as the winning design.
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New care CLINIC is a contemporary after-hours medical clinic. We need a more contemporary design for our logo/signage. You can see our current logo at newcareclinic.com. We want to market ourselves as the future of medicine in our local area. We would like to see a design that uses the color silver or light charcoal grey for our name and the use of uniquely designed medical cross or other symbol with a vibrant design/color to accent the overall logo. Examples of a contemporary logo could be found at onemedical.com, which is another local clinic. The final design should communicate upscale and quality medical services. Color schemes that differ from our original concept may be entertained. We would like to see a design with new care in lower case letters with a play on different types of lettering, and the word CLINIC in capital letters below new care but covering the same length of space. new care should have significantly larger font size than CLINIC.
Industry/Entity Type
Medical
Logo Text
new care CLINIC
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- creation of some additional color scheme that is soft, but bright, elegant.
Nice to have
- Some of the partners would like to see shades of yellows, browns, greens, orange, earthy tones but also bright, vibrant. We want to stay away from the usual red, white and black for medical signage.
Should not have
- I have uploaded a copy of our existing logo. I do not want the logo costrained within a box or any other shape like the existing logo. This must be a fresh start.