• A$320

• 128 designs

• 39 designers

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Logo Design Brief

We need a logo design for a new online company called 'The Mindful Mum'. We aim to deliver a trusted online source dedicated to enhancing the wellbeing of Australian families and society through the incorporation of mindful living in daily life. We hope to inspire, educate, and support mothers of all ages as they navigate the highs and lows of motherhood, while offering a platform for like-minded women to connect and spread the mindful mothering spirit across the broader community. We would like to see clean and crisp designs that help represent anti stress, calm and clear thinking using turquoise, yellow, orange, or greyish blue & white colour palettes. We are unsure whether lighter pastel colours, versus bold and bright colours are the way to go, so are open to suggestions here. We have included a logo example of 'MindfulMumUK' which we want to steer away from to ensure ours is unique. We like the colour of 'The Honest Company' logo included in the attachment. In terms of imagery, we also need to ensure we are different to the 'Mindful Mum Blissful Bub' logo included in the attachment.

We are looking for a pictorial, abstract or emblem style logo which communicates our aspirational values. In addition to setting out to enable mothers to be more mindful in their parenting practices, the website will cover yoga and meditation content and serve as a 'sanctuary' for mothers to have their 'me time' in order to be able to be more present and focused with their children. Perhaps the imagery could include something to reflect the 'mind', 'body' or 'soul'. Or something that connects a mother with her child.
Some key words for site content include: Meditation, mindfulness, yoga, eco-friendly, sustainable living, wellbeing, community, healthy living, motherhood, being in the moment, simple living, the greater good, mindful eating, pregnancy, calm birth, mindful learning.

Industry/Entity Type

It Company

Logo Text

The Mindful Mum

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Files

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