• US$320

• 51 designs

• 19 designers

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Logo Design Brief

We ,need a logo for an e-commerce shop that sells customized baby pacifiers (pacifiers with names on). So the target group are women, and the logo might state, femine, baby, safe.



Concept:



a) Company name



The initial company name is: thenamedummy.co.uk, but we need to be able to change the name so it suits the language and market. So the name can not be to integrated in the logo, as it will sometimes be long other times short.



Examples of other names:



derschnuller.de

tetineaprenom.fr



Would be nice if one could distingiush the different words in the name in some way (1)the (2)namedummy (3)co.uk - maybe colouring the words, working with the font in some way... well you are the creative guys... you figure it out... ,-)



b) Elements



There should be a pacifier of course, but there could be a baby, maybe even a boy and a girl. Or other caring elements.



Style:



a) It should target women, so it should be quite feminine



b) The logo should be easy to read, as we will use it on-line, in many different sizes.



c) Would be nice to have one standard colurs + a gilr and a boy colour



Here are some competitors, so you can see what it should not look like:



http://coolpacifiers.com/



http://mumlo.com/



http://www.mypacifier.com/default.aspx

Industry/Entity Type

E-Commerce

Logo Text

thenamedummy.co.uk

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Requirements

Must have

• Company name (url)
  

• Pacifier ,

•