T-shirt for Freeway Insurance Customers

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Contest winning design

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This customer received 12 t-shirt designs from 11 designers. They chose this t-shirt design from Black Planet as the winning design.

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  • Closed - Design Selected

T-shirt Design Brief

We need a fun, unique, family-friendly, eye-catching design for t-shirts for an auto insurance company called Freeway Insurance. We provide auto insurance policies and our age demographic is between 25-35 years old, 50% male, 50% female, predominantly Hispanic.

We've typically only used our logo on t-shirts and want to move into something more fun and eye-catching. Ideas included a road around the t-shirt, a front of the car on the front of the t-shirt and the back on the back, etc. We're open to new concepts. The design can suit any color t-shirt. Design colors should complement the colors in our logo - see attached for Brand Guidelines. We do not require the logo to be prominent, it can even be on the sleeve.

Industry/Entity Type

Insurance


Files
Download all files - 0.6 MB
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Payments
1st place
US$130
Participation payments x 2
US$20
Total
US$170

Project Deadline
04 Aug 2014 22:50:45 UTC
Language

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