Logo design for a Fitness Coaching and Personal Training business

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Logo Design Brief

We need to redesign a logo for a business based in Perth, Western Australia. We are a professional coaching and personal training business who specialize in ultra distance events like Ironman Triathlon however our customers are people of all fitness levels.
We want to keep our current color scheme of orange, white and black. Ideally with a white background.
We are currently redesigning all aspects of the business and would like a dynamic, fresh logo for this change.

I have attached 3 images for your consideration.
Our current Trysport logo. Which was inspired by the Ironman logo which is also attached and the BHP Billiton logo which I am fond of because of it's modern simplicity and because it has a abstract/wordmark logo that could be seperated on merchandise etc.

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Updates

Hi,

Nice work on all the designs so far.

I have uploaded some more images to be considered when designing my logo.

Our current logo, the Ironman Triathlon logo(which is what our original logo was inspired/based on) and the BHP Billiton which is a logo I like.

The BHP Billiton font and image is a design I am particular fond of.

Thanks again,

Tim.

Added Monday, December 13, 2010

Project Deadline Extended
Reason: Hi,
 
I have chosen to extend the deadline as we still need some more time to decide.

Thanks again for all the excellent designs!

Tim

Added Friday, December 24, 2010

Target Market(s)

Males and females of all ages and fitness levels.

Industry/Entity Type

Training

Logo Text

Trysport


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)

Wordmark Logo

Word or name based logo (text only)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • The colour orange. Dynamic look. A wordmark and a symbolic logo.
Should not have
  • Old style gym logo's - Pictures of dumbbells etc

Files
Download all files - 0.0 MB
JPG
JPG
image001 Sunday, 12 December 2010 19:03:28
Sunday, December 12, 2010
Payments
1st place
A$160
Participation payments x 1
A$20
Total
A$180

Project Deadline
28 Dec 2010 14:00:00 UTC
Language

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