• US$990

• 73 designs

• 17 designers

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Brochure Design Brief

Brief Attached in Word Document.

This is a brochure design for a high quality virgin coconut oil made in the caribbean. Use of the following logos is a must: USDA organic, Fair TSA, Non GMO, HACCP. Use google.

Stock Images are ok, but an image bank has been provided in a link in the brief.

Most creative and coconut caribbean themed design will win the prize.

Presentations that obviously lack original design will be discarded immediately.

The best design will be beachy, coconut oriented, and easy to follow.

Delivered in a working AI format.

Target Market(s)

Primary: Women - 22-65. Women typically hold the household budget and make the purchasing decisions at the supermarket. They are interested in quality healthy and beauty products at a good value. Organic, fair trade, artisanally made are all important attributes of brands they purchase. They try to maintain a healthy lifestyle through proper eating, exercise and work/life balance. Secondary:Men - 44% of American adults are single so it is important to note that men will also be a key target audience. And they too are concerned and passionate about organic, fair trade, artisanally made, good value and living a healthy lifestyle. Tertiary:Health & Wellness Professionals (Nutritionists, Doctors, etc) Coconut is highly nutritional and more and more, it is being recommended as part of a healthy diet by professionals. We should keep this audience in mind as well, particularly when we build a website with useful resources such as the company’s high standards, the health benefits of coconut, nutrition info and recipes.

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Read BriefUse Color Palette similar to label assets provided.

Nice to have

• Read Brief

Should not have

• Generic designs.

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Files