Northwest EyeCare Logo

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Logo Design Brief

I need a logo for an Optometry practice in Columbus Ohio the following is a discription of our Vision, Values, Emotional, and Rational Experience. I would like the logo to feature black and gold as we are looking to co-brand with Vision Source(www.visionsource.com)

Vision: To be the eyecare provider that families, friends and neighbors turn to for all their eyecare needs; from a thorough prescription determination and complete ocular health assessment to fashionable and comfortable eyewear.

Values:

1) Commitment: We are deeply committed to not just providing high quality confidential eyecare, but to ensuring the lifetime health and comfort of our patient’s eyes as well as their trusted friends and family. The patient is always first and foremost in everything we do.
2) Friendly and Responsive: We pride ourselves on being a warm, welcoming and empathetic environment that allows our patients to be relaxed and feel at home while still receiving efficient and timely solutions to their problems.
3) Quality: We offer only the best materials and services. If a problem arises with a treatment plan or purchase we will work to resolve the issue without hassle or reservation in a quick, non judgmental manner.
4) Philanthropy: Our commitment to healthy eyes and quality vision extends to those who are less fortunate as well. Our participation in programs like Northwest EyeCares, Prevent Blindness Ohio, and Access Health, allow us to care for the eyes of those who may be most in need.
5) Teamwork: Our commitment to our patients is fostered from our commitment to our teammates. We know that seamless quality eyecare is only possible when we respect and value those who we work with and the unique value that they bring to our team.

Emotional Experience:

Throughout the last four decades Northwest EyeCare Professionals has been committed to providing the finest quality eyecare in an atmosphere that this friendly and caring, yet professional and efficient.
Our success over this time can be directly linked to our understanding that every person is an individual, who has special needs. We treat these individual needs with a unique combination of modern advanced technology in an atmosphere that is friendly, comfortable and welcoming.
The health and wellness of a patient’s eyes is the core of our passion. We understand and welcome the fact that excellent eyecare and eyewear directly impacts a person’s quality of life. We also realize that our patients are sometimes as concerned how their eyewear makes them look and feel as how healthy their eyes are. Our Eyewear Studio is a place that provides a wide range of looks and styles that are purposely selected for the individuals that our practice serves. From trendy and eclectic styles to sharp sensible designs, we know patients will look their best.

Rational Experience:

We know our patients are more than just customers; they are our friends and neighbors. Our exam begins with the recognition that our patients have individual needs that require unique solutions and personal care.

Our doctors bring nearly a combined 100 years of experience to the exam lane. With that collective, collaborative wisdom, we are well equipped to handle many difficult cases with a broad knowledge base.

In today’s modern world we value the role that technology plays in providing our experienced doctors with the information that they need to properly treat patients. As such we are committed to utilizing the best technology to achieve exemplary results. We wish to use educational tools which will enable us to teach our patients more about the health of their eyes as well as the possible treatment plans available so that patients can make informed decisions.

Our Eyewear Studio is the optimal location to find forward thinking fashions across a wide range of styles and price points. Within that framework of exemplary eyecare is a knowledgeable, friendly, efficient staff whose trustworthiness with confidential health information is unparalleled. Our focus is always on providing a superior service experience.

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Updates

Project Deadline Extended
Reason: I have been overwhelmed with the quality of the work...I need another week to make my decisions.
Added Wednesday, September 19, 2012

Project Deadline Extended
Reason: Feedback from friends is coming fast...but need more time:) Thanks everyone for their work!
Added Wednesday, September 26, 2012

Industry/Entity Type

Environment

Logo Text

Northwest EyeCare Professionals


Logo styles of interest
Abstract Logo

Conceptual / symbolic (optional text)


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Nice to have
  • Play off a compass design...does not need to be litteral
Payments
1st place
US$360
Participation payments x 2
US$20
Total
US$400

Project Deadline
02 Oct 2012 18:40:37 UTC
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