New International Bicycle brand logo design
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This customer received 118 logo designs from 35 designers. They chose this logo design from kresh as the winning design.
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Logo Design Brief
We need a logo design for a new bicycle brand, both for mountain bike and road bike.The name of the company is "HEKKA".
The logo should be an imagotype (two parts: the image and the text). Text: The text will be printed in the bike frame (side). Preferably a bold, cursive font, althought any proposal will be welcome. Image: the image will be printed in the front of the head tube (front). It has to work both with and without text.
There are some brands than use the text and the image as one identity. For example: http://www.epix.pro, http://www.enve.com/. Although we expect a "conventional" logo, any purpose with these kind of image should be welcome.
Colors: the color should easily identify the brand as a corporate color. Red, orange, green, yellow...any color with which we can use black or white background. We also should be able to use the logo in monochrome.
We want our brand to communicate the spirit / attitude of sport, exclusivity and modernity.
Updates
Important: The logo and image should work both with black background and also with white one.
Added Friday, September 07, 2012
Important: One italic font will give "movement" to the logo.
Added Saturday, September 08, 2012
Target Market(s)
masculine sportsman, with high purchasing power.
Industry/Entity Type
It Company
Logo Text
HEKKA
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.