• NZ$240

• 78 designs

• 26 designers

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Logo Design Brief

Your task is to create a logo design for a new online shop about to launch.

Tasks:
- Create a logo/identify for this online shop
- Play around with options including the company slogan "Experience Is Everything".

Note: please try to stay away from a design which includes a "berry".

Our Vision
We want our customers to have an experience shopping with us. We can do this by delivering high quality products at affordable prices.

How we do it?
We call it the Goji way. We search the universe for amazing products, handpick them, try them, package them and offer them to our customers at unbeatable prices.

What makes buying from us so good?
We sat around with lots of coffee and tried to put it in words but words can’t explain the awesomeness of this online shopping experience. Just go to the site and see for your self!

What do we sell?
We sell products ranging from Electronics & Accessories, Home and Living to Clothing.

Our products are from various brands and will be delivered to our customers with the Goji brand packaging.

What market do we compete in?
We compete in the online retail market.

Who do we compete with?
We respect all great online retailers who care about their customers so in our opinion our competitors are like our friends. A few friends to mention:

• ASOS.com - Clothing,
• ONECEIT.co.nz - Clothing, and Homeware
• NORDSTROM.com, - Clothing
• STRAWBERRYNET.com - Cosmetics (aside from the experience).


Where will the logo/branding be used?
Website, Product Packaging, Promotional marketing material.

The target audience?
Our target audience is really every shopper that is buy something that fits in to the category we sell. Our object is to speak to the follow groups

• Online only shoppers
• Traditional shoppers looking to find a better deal online
• Shoppers looking for convenience
• Shoppers looking for products not available in traditional stores

Industry/Entity Type

Shop

Logo Text

Goji