Logo and card for Australian electrical business

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This customer received 56 logo designs from 16 designers. They chose this logo design from Ritesh Singh as the winning design.
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Logo Design Brief
We have a couple of deliverables we'd like for this project but have lumped them all in 1 project as the client would like to see the overall picture of how the designs will fit together.
There are 2 sides to the business:
1. electromaintenance - an electrical contracting business with a focus on maintenance work
2. electrotraders - an under construction online store (www.electrotraders.com.au) selling new and used electrical equipment online (sockets, light fittings, fans etc)
The client would like the following:
1. a logo for both electromaintenance and electrotraders - comprising one original concept and then its use for both logos. The 2 businesses fit together and as such the logo designs are envisioned to be similar but also distinguish the differences (like the main google style is used with google adwords, google adsense etc). Perhaps the 'electro' would be in a constant colour but the 'traders' and 'maintenance' would use other colours?
2. a business card design for electromaintenance only. Please just use generic details but include logo, name, mobile phone number, email address, web address and room for 3 or 4 points mentioning the types of work performed. No other stationery is required by the client.
We would like clean, professional and eye catching designs but other details are not set - device/s may be used, colours are open etc.
Target Market(s)
Electromaintenance - Australian real estate agents, property tenants, private home owners, commercial business owners
Electrotraders - Australian and international buyers of electrical equipment and fittings
Industry/Entity Type
Construction
Logo Text
electromaintenance
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Clean, simple design - probably with few colours. Ability to transfer to other media.
Should not have
- Busy designs, excessive effects etc.