Invitation/Flyer Design Project
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This customer received 16 invitation designs from 2 designers. They chose this invitation design from shake as the winning design.
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Invitation Design Brief
Scope of Project: Faxable/printable/emailable/downloadable flyer/invitation to our User Group Meeting including a registration form. This User Group Meeting is tool we use to better communicate with our customers as to the changes in the software and to hear and learn from other customers and their use of the software. It is a 3 day event where our customers come to us to learn and share. We will NOT be professionally printing this flyer/invite.
Design:
• Design in a Microsoft or Adobe tool. We will also need a pdf file for download from landing page.
• Colors must be easy to print (especially in registration form area) as this flyer will NOT be a mailer with professional printing
• You have creative license with design and layout
• IQS logo attached.
• Text and contect attached (some voids have been noted as we work out details)
About IQS: IQS is a software and consulting services company specializing in quality management in a manufacturing environment including automotive, medical device and aerospace & defense. We have been in business since 1988 which is the longest in the industry.
Possible themes – use artwork as needed with the focus on moving forward (this will be an area for more of your creativity)
• Amplify
• Trail Blazing
• Accelerating
Target Market(s)
quality managment professionals in manufacturing
Industry/Entity Type
Environment
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Graphics and feel that we are moving forward! We are a software company so a technology focus is a bonus.
Nice to have
- Here are some clues as to the colors we usually use (but not necessarily needed).
IQS colors are (in case you need them):
Dark Blue: (PMS 5405)
R: 60 G: 113 B:144
Gold: (PMS 125)
R: 197 G: 150 B:11
Light Blue: (PMS 644)
R: 137 G: 171 B:191
Tan: (PMS 7530)
R: 217 G: 209 B:196
Burnt Orange: (PMS 471)
R: 182 G: 85 B:24