Signmee software service promotional flyer for customers (distributed at conference)

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This customer received 15 brochure designs from 3 designers. They chose this brochure design from Mahmoud Shahin as the winning design.
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Brochure Design Brief
Flyer front and back example included. Please make this look professional. Simple clean design similar to website (www.signmee.com). We have used a 'Metro' style in past designs, as our software Look and Feel is somewhat Microsoft.
I purchased image (attached) from Shutterstock so I have rights to use.
Happy for wording changes/image changes.
A4 double sided.
Attached is a copy of the flyer.
Updates
I have just added a couple of versions of the logo - high quality - to use in flyer
Added Tuesday, April 22, 2014
Target Market(s)
Schools looking at going paperless. Schools wanting to move from paper based permission forms to an electronic solution.
Industry/Entity Type
Software
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Simple and clean
Simple fonts
Use the Signmee pink/red colour: EC135D