Internal Project Logo for Growing Retail Company

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Contest winning design

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This customer received 53 logo designs from 24 designers. They chose this logo design from Urika-Seven as the winning design.

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Logo Design Brief

We're looking for a strong logo for an internal project with the intent to motivate our teams to do something they've never done before! We're attempting to increase our sales by 50% in 100 days. We're a retail furniture company with locations throughout the US and Canada. We're looking to evoke feelings of strength, possibility, power, energy and excitement. We will use the logo for print materials, on clothing, web, etc.

The concept is WOW - Want it, Own it, Win it. (the want it, own it, win it needs to be included in the logo design). Either W.O.W or WOW is acceptable.
We have a tag line as well which is our goal : 50/100 - one team one mission. (this can be 50x100 or 50/100 - that's the 50% in 100 days) and as well the one team, one mission or one team - one mission, as long as they're together.

The tag line can be a removable component of the logo.

Industry/Entity Type

It Company

Logo Text

WOW want it, own it, win it AND the tag line of 50/100, one team, one mission

Payments
1st place
C$360
Participation payments x 2
C$20
Total
C$400

Project Deadline
18 Apr 2014 00:22:07 UTC
Language