• US$200

• 12 designs

• 5 designers

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Character Design Brief

SherpaLa is a flash-sales site that offers weekly deals on yoga and wellness retreats around the world. Health and Wellness enthusiasts get discounted opportunities to study with some of the best teachers at some of the most beautiful places in the world.

Our company admires the aesthetic and personality of Appsumo.com. Basically, they have adopted a persona of a funny, friendly and helpful sumo wrestler that sells you business products and tools for entrepreneurs. We would like to have our brand image be based on the character of a Sherpa, a wise, quasi-asian/indian, hip Mr. Miagi/travel guide type guy that hooks up our customers with insider info and sweet deals.

Target Market(s)

Females between the ages of 21 and 50

Industry/Entity Type

Business

Logo Text

SherpaLa or Sherpa-La

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• I think the face of the character is the most important. The face has to communicate trust, wisdom and cleverness at the same time.
  
  here are some images that conjure up the face I am looking for .
  
  http://images.fineartamerica.com/images-medium/sherpa-jan-spangler.jpg
  
  and
  
  http://www.thelivingmoon.com/43ancients/04images/Toons/sherpa_001.gif

Nice to have

• Could have a beard. Should be smiling.

Should not have

• Should not be Corporate. More comic book or Cartoon Network style than corporate.