Bullet explosion effect

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This customer received 10 advertisement designs from 5 designers. They chose this advertisement design from WALLen -advertising agency- as the winning design.
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Advertisement Design Brief
Short of actually shooting our product with a gun and trying to capture the moment of impact, we would like to try and create the effect digitally. We make drinks in an aluminium bottle and would like to try and create that moment of explosion when the bullet hits the bottle.
Pictures of the effect we are after with apple and aluminium soda can being shot. Also attached our bottle and advert that has already been done to show colour of liquid inside.
Updates
Project Deadline Extended
Reason: Rather have extra time to get the correct quality.
Added Saturday, June 30, 2012
Industry/Entity Type
Gun
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must look realistic
Nice to have
- A3
Should not have
- Must not look fake