Logo Design Project for a new Mobile Beauty business
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This customer received 56 logo designs from 22 designers. They chose this logo design from alexis alemán as the winning design.
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Logo Design Brief
We need a logo design for a new company based in Sydney, Australia. We provide beauty services to clients at their preferred location such as at home, hotel, workplace, and etc. We focus in "FACIAL" treatments (aesthetics), for example: nonsurgical microcurrent face lifting, microdermabrasion, LED light therapy, anti-ageing treatments, wrinkle reduction. We have a very advanced portable multi-function machine that we bought from UK.
However, we are NOT a clinic and do not provide medical level aesthetics services. We DO NOT provide the basic/low level beauty treatments including medicures and pedicures.
Logo text (shown below): The word "beau" "skin" can be separated too. We are not concerned about this.
Updates
The project is now guaranteed. please read the design brief closely as some designs did not meet our requuirements. thanks all.
Added Sunday, June 24, 2012
Target Market(s)
30+,40+,50+, those concern about sagging, sign of ageing, time poor professional, stay at home mum
Industry/Entity Type
Medical
Logo Text
The BeauSkin
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The final design should communicate the following qualities:
1. That we provide "advance" treatments.
2. That we focus in "anti-ageing". The aim is to make clients look and feel YOUNGER!
3. That we are professional and provides "valuable" (aka. effective) services
4. At a quick glance at the logo, it must immediately differentiate between "exclusive mobile beauty" from "basic/low cost mobile beauty". We are the former.
Most importantly, we will also use this logo as advertisement on our "WHITE" car, so we hope to see designs that can convey the above messages in a short time.
Nice to have
- Our website may use "dark brown" as one of the colours.
Should not have
- In terms of colours, gold, black and blue are our least favourite colours, although they can be present in the logo. (i.e they should not be the major colours).
No thin texts.