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Alaska Seafoods
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This customer received 54 logo designs from 18 designers. They chose this logo design from Raicho as the winning design.
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Logo Design Brief
We need a logo design for a small family business of Alaska Native descendants that are fishermen and fisherwomen who catch, process, and add value to the product by portioning, packaging, smoking, pickling, retorting etc. all types of wild Alaska seafood. We would like the logo to reflect wild, natural, sustainable seafood of the finest quality caught in the pristine waters of Alaska.
We have a tax of 1% of all seafood caught in Alaska that is for marketing generic Alaska seafood through a state entity called Alaska Seafood Marketing Inc., or ASMI. The logo for branding can be used by anyone who is selling Alaska Seafood. It is a registered trade mark that receives millions of dollars every year world wide in promoting Alaska seafood. This logo is highly recognized, and it would behoove that our small company that has the same name except for the s at the end of seafood take advantage of this. I have added a file of the logo. You can Google ASMI logo in images and get a better representative idea.
I would like something similar that the consumer would associate with, and work in conjunction, and collaboration with the ASMI logo. We can use the ASMI logo in our packaging, and we should have something that works with collaboration with this logo.
We also have another association that we pay $25.00 per year each that is another state government entity to promote all products made in Alaska. This program is called "Made In Alaska" . I have added a file of this logo of a polar bear as well.
Salmon is our main product. I have added a file of a logo from a lodge that incorporates a logo of a salmon for your review as well.
Another idea is a motto, "where salmon is king" This is a play on the most expensive and largest salmon that is called a king salmon. Who could Google king salmon to get a better picture. The salmon might even have a golden crown on his head.
Updates
I have updated the description in the file to give a better idea of what we are thinking. I hope that this helps. Please ask if you have any questions.
Thanks,
Jeff
Added Thursday, March 27, 2014
Target Market(s)
People not from Alaska. Tourists and visitors.
Industry/Entity Type
Government
Logo Text
Alaska Seafoods
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
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