Logo rebrand for Senior Services Foundation, raising $ for older adults in need
Want to win a job like this?
This customer received 100 logo designs from 15 designers. They chose this logo design from FULLSTOP as the winning design.
Join for free Find Design JobsLogo Design Brief
We need a new or revised logo design for a non-profit based in Oregon's Willamette Valley called Oregon Cascades West Senior Services Foundation. Our mission is "to enrich the lives of older adults by raising and providing financial support for critical senior services," and the programs we support span 3 geographically different counties.
We raise private money (through donations & grants) to help pay for essential programs like Meals on Wheels and In-Home Care, so elders in our community can maintain their independence and dignity as they age, staying in their homes as long as possible. These programs are provided through the regional government's Senior & Disability Services agency, but the Foundation is the non-profit fundraising arm of the agency.
We will be using the new logo on all outreach materials: letterhead, business cards, brochures, estate planning packets, banner, etc, as well as on the website we're currently revising.
PLEASE NOTE: "Oregon Cascades West" needs to be small with "Senior Services Foundation" as the main focus, please (the current logo, attached, shows the WRONG emphasis). We would like see designs with warm tones such as deep oranges, burgundy, and/or dark greens, or other colors; more than one color is fine. Hearts are ok, but nothing "cute" please.
The new design can either play off the current logo, or be completely different. The final design should convey strength and also compassion, business/money, professionalism, warmth and dignity. We want to motivate people to donate money to help seniors in our communities.
Updates
Greetings! I need to bring attention to the part about "Oregon Cascades West" needing to be minimized. The current design in use has it larger than "Senior Services Foundation" and that is the primary issue... it needs to be smaller, please. Thank you! We are so excited this campaign has started...
Added Thursday, April 24, 2014
A heartfelt THANK YOU to all the designers who provided their artwork to our project! We received many excellent designs, and during the contest, we asked our favorites to provide a few changes so we could make the best decision for our organization. In the end, we chose ONE design over all others and have picked that designer as the winner of our contest. Congratulations to FULLSTOP! Thank you again to everyone for your time and your efforts. We truly appreciated EVERY one of you!! :-)
Added Wednesday, June 04, 2014
Target Market(s)
Potential donors that want to help older people
Industry/Entity Type
Non-Profit
Logo Text
Oregon Cascades West Senior Services Foundation
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Professionalism, warmth, clean-looking