• A$400

• 182 designs

• 76 designers

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Logo Design Brief

I need a logo design for a new online retail shop which is based in Australia. It will sell new age goods which includes things such as crystals (eg. amethyst, clear quartz etc.), crystal jewellery, tarot cards, spiritual books/dvds/cd's, incense and candles. The site will start off selling crystal jewellery at first, then as it grows, it will branch into the other new age categories mentioned above.

I am open to a symbol of a crystal or anything else that is related to this industry if the designer thinks will look good.

I aim to use the logo on the website, banners/ads, business cards and social media so it needs consider these applications.

Main audience is female adults (between 18-60 years old)

Requirements:
- Minimum of 2 colours in the logo. Possibly 3 (no more than 4).
- The logo must work on a white background.
- The logo should have a modern and sophisticated feel
- I am open to all types of fonts that are clean, modern and elegant.
- See "Should Not Haves" for exclusions.

Target Market(s)

70% of traffic will be female adults between 18-60 years old.

Industry/Entity Type

Industry

Logo Text

Crystals of Eternity

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Minimum of 2 colours in the logo. Possibly 3 but definitely no more than 4.
  The logo colours need to work on a white background.
  Overall, the logo needs to have the appearance of symmetry and balance (symbols and fonts need to be balanced and not leaning towards a particular side)
  A symbol that is in the center of the logo
  

Nice to have

• The logo should have a modern and sophisticated feel to it as we are aiming towards clients that are middle class and above.
  I am open to a symbol of a crystal or anything else that is related to this industry if the designer thinks will look good.

Should not have

• NO orange.
  NO yellow.
  NO logos with more than 4 colours.
  NO gradients in ANY part of the logo
  NO diamond icons/symbols. We do not sell diamonds so any designs resembling this will be immediately deleted!